Privacy Policy

1. Scope

This Privacy Policy explains how RankFBA collects, uses, stores, and shares information when you visit our website, request a listing audit, contact us, or subscribe to our software services.

RankFBA is an SEO SaaS product built for Amazon FBA sellers. By using the site or the service, you acknowledge the practices described in this Privacy Policy.

2. Information We Collect

We collect information you provide directly, information generated through your use of the service, and limited information collected automatically through cookies and similar technologies.

• Contact and account information, such as your name, email address, company name, and any details you send through forms or support requests.
• Subscription and billing information needed to manage paid plans. Payment card details are handled by our payment processors and are not stored directly by RankFBA.
• Listing and product information you submit, including ASINs, listing copy, keywords, audit inputs, and generated optimization outputs.
• Technical and usage information, such as IP address, browser type, device information, referring pages, session activity, and approximate location derived from IP.
• Cookie and analytics data used to understand site usage, improve performance, and measure marketing effectiveness.

3. How We Use Information

• Provide, maintain, and improve RankFBA and its listing audit and optimization features.
• Create and deliver audits, recommendations, generated copy, and account-related communications.
• Process subscriptions, invoices, renewals, cancellations, and customer support requests.
• Monitor platform performance, prevent abuse, investigate fraud, and maintain security.
• Analyze product usage, improve conversion flows, and understand how visitors interact with the site.
• Send marketing emails or product updates where permitted by law or where you have consented.
• Comply with legal obligations and enforce our contractual rights.

4. Cookies and Similar Technologies

We use cookies, pixels, and similar technologies to keep the site functioning, remember preferences, analyze traffic, and understand campaign performance.

Some cookies are necessary for the service to operate. Others support analytics or marketing. You can control cookies through your browser settings, but disabling certain cookies may affect site functionality.

5. When We Share Information

We do not sell your personal information. We may share information only in the limited situations below.

• With service providers that help us operate the business, such as hosting, analytics, email, support, and payment processing vendors.
• With professional advisors or counterparties where needed for audits, compliance, or corporate transactions.
• When required by law, regulation, court order, or a valid government request.
• To protect the rights, safety, security, or property of RankFBA, our users, or the public.
• As part of a merger, acquisition, financing, or asset sale, subject to appropriate safeguards.

6. Data Retention and Security

We keep information for as long as reasonably necessary to provide the service, maintain business records, resolve disputes, and meet legal obligations.

We use reasonable technical and organizational safeguards designed to protect personal information. No system is perfectly secure, so we cannot guarantee absolute security.

7. International Transfers

RankFBA may process information in countries other than your own. Where required, we use appropriate safeguards for cross-border data transfers and handle personal data in accordance with applicable data protection law.

8. Your Privacy Rights

Depending on where you live, you may have rights regarding your personal data. For users covered by the GDPR and similar laws, these rights can include access, correction, deletion, restriction, objection, portability, and the right to withdraw consent where processing is based on consent.

You may also have the right to complain to your local data protection authority. We will not discriminate against you for exercising applicable privacy rights.

9. Children's Privacy

RankFBA is intended for business users and is not directed to children. We do not knowingly collect personal information from children under 16.

10. Contact Us

To exercise privacy rights, ask questions, or request deletion of your information, contact us at hello@rankfba.com.

We may update this Privacy Policy from time to time. If we make material changes, we will update the effective date on this page.